6 Marketing Podcasts to Listen to During Your Commute

Staying ahead of digital marketing trends is vital for any marketer’s success. There are always new tips and strategies to learn that can work to boost sales and optimize results. However, expanding your marketing knowledge isn’t always easy – not everyone can further their education or take time away from their day to attend marketing events. If...

Staying ahead of digital marketing trends is vital for any marketer’s success. There are always new tips and strategies to learn that can work to boost sales and optimize results.

However, expanding your marketing knowledge isn’t always easy – not everyone can further their education or take time away from their day to attend marketing events. If you’ve found yourself in this boat, marketing podcasts could be the answer.

Podcasts are a valuable resource to learn in a convenient and timely manner. They have become a popular educational source for many marketers. In fact, 17% of B2B marketers use podcasts as a part of their marketing efforts. It’s an effortless way to educate yourself and gain insights from marketing experts who are willing to relay their best insights to you.

Listening to one of the following podcasts during your next commute can help you to sharpen your marketing skills and stay on top of the latest in digital.

1. The Science of Social Media

If you have a passion for all-things-social, this marketing podcast is for you! The Science of Social Media is derived from Buffer, a social media engagement platform, that touches on every aspect of social media marketing – from the basic elements to the advanced features. It focuses on the important metrics that prove how measurable and valuable social media marketing is. With regular guest appearances from social media experts, you will learn from those who know these platforms the best, so turn up your radio and start learning from the social media pros!

Duration: 30 minutes

Occurrence: weekly

2. Marketing Over Coffee

Rejuvenate your morning routine by listening to Marketing Over Coffee. John Wall, EventHero’s VP of Marketing, and Christopher Penn, Podcamp’s co-founder visit coffee shops surrounding Boston to have share recent news and trends in the marketing industry. The information covered – social media, SEO, lead generation, and more – will educate you regarding the state of marketing to help you make more informed decisions that bring you closer to your goals. Listen to this podcast to broaden your marketing capabilities and make your morning commute more worthwhile.

Duration: under 30 minutes

Occurrence: weekly

3. Call to Action

Hosted by Unbounce, Call to Action is a digital marketing podcast that dives into explaining the value in strong marketing campaigns to generate conversions. You will gain high-level content marketing advice that can help you make the most out of your strategy. With a plethora of marketing topics covered – from strategy and execution to measurement and optimization – increasing conversions will feel effortless. Not only will your digital marketing capabilities prosper, but you will begin to build a conversion strategy that is backed by expert advice.

Duration: under 30 minutes

Occurrence: every Wednesday

4. Marketing School

We couldn’t compile a podcast list without including marketing experts Neil Patel and Eric Siu. Patel is a New York Times Bestselling author and accredited as a top 10 marketer by Forbes and Siu has years of executive experience in the digital marketing space. With their guidance and expertise, you can take small steps to make profound changes to your marketing strategy. Every day, they cover specific marketing strategies to help you excel as a marketer, so be sure to tune in for a free and impactful educational sessions.

Duration: 10 minutes

Occurrence: daily

5. The #AskGaryVee Show

Previously a YouTube show, #AskGaryVee is now a complete audio experience. Gary Vaynerchuk, a 5-time New York Times Bestselling Author, CEO and business owner brings energy and enthusiasm to every episode. Your morning will be filled with actionable tips to help you prosper in many areas, such as social media, mobile apps, entrepreneurship, family businesses, apps and more.

This podcast takes on a question and answer format, allowing listeners to submit questions for Gary to answer. There’s also a guest celebrity panel, which consistently provides a fresh take on the marketing topics at hand.

Duration: 30 minutes to an hour

Occurrence: almost daily

6. CopyBlogger FM

CopyBlogger FM is ideal if you’re looking to learn about a broad range of marketing tactics and mediums. Sonia Simone, a founding partner of Copyblogger Media, and her varying panel of experts analyze the week in marketing. They cover topics such as copywriting, email marketing, conversion optimization, marketing mindset, and much more. The team is able to mix their recommendations with the analysis of current marketing trends to make it easy for listeners to understand and apply.

Duration: under 30 minutes

Occurrence: weekly

Conclusion

With so many marketing podcasts available, you will never have a shortage of marketing information. It is a valuable resource to learn the ins and outs of marketing – all within the time span of your commute.

This consolidated list is designed to help you narrow down your search efforts and dive into the podcasts that can help you expand your skillset. Every host has their own twist to teach you the strategies that led them to become a native in the field; therefore, discover the podcast that energizes you to be the next marketing expert.  

Source: www.bostoninteractive.com