Brand Monitoring: New Statistics Tab

Good news! The Statistics tab in our extremely helpful Brand Monitoring tool has been fully redesigned. We've taken into account all your ideas and suggestions – thank you! Now let’s see what’s new. The tab is now an even more informative and useful way to thoroughly analyze your brand mentions. New general features The first thing that really...
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Good news! The Statistics tab in our extremely helpful Brand Monitoring tool has been fully redesigned. We've taken into account all your ideas and suggestions – thank you! Now let’s see what’s new.

The tab is now an even more informative and useful way to thoroughly analyze your brand mentions.

New general features

The first thing that really catches the eye is the new interface.

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The other new general features are:

  • Chart step select option (daily, weekly, monthly)
  • Saving selected date period through Mentions and Statistics tabs
  • Saving applied Saved views through Mentions and Statistics tabs
  • Clickable graph peaks
  • Graph-to-PNG export
  • Table-to-CSV export
  • Integration with Google Analytics

Mentions tab

In the Single Campaign view in the Top Domains table we now display:

  • the number of mentions (clickable)
  • estimated reach
  • traffic label (clickable, leading to the Traffics Analytics tool)
  • the proportion of domain mentions to all found mentions

If Google Analytics is connected, we display traffic to a project domain for the mentions found by SEMrush. In the Compare view, we display the number of mentions for each domain and for each campaign.

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Backlinks tab

In the Single Campaign view, we display two tabs: Source domains (domains that have backlinks) and Target pages (URLs that were found on other sites). For each domain (Source domains) or URL (Target pages) you can check the number of mentions (clickable) and the proportion of mentions to all found mentions.

If Google Analytics is connected, in the Source Domains table we display traffic to a project domain for the mentions found.

If Google Analytics is connected, in the Target Pages table we display how much referral traffic each URL (landing page) has received over a set time period for the mentions.

In the Compare view, we display the number of mentions with backlinks (clickable) for each domain and for each campaign.

With SEMrush you will always have a trick up your sleeve in order to stay ahead of competitors. Any questions or suggestions? Feel free to send your feedback to bm@semrush.com.

Source: www.semrush.com